ebook Investment attractiveness of the Silesian voivodship

Wydawca: Wydawnictwo Uniwersytetu Ekonomicznego w Katowicach

Rok wydania: 2012

This book aims to present the results of the research into the investment attractiveness of the Silesian Voivodship. The authors made an attempt to find the answers to the following questions: what determines the current attractiveness of the Silesian Voivodship as an area of investment expansion and which factors are going to determine its attractiveness in the future?

The objectives of the research were as follows:

– to identify the foreign investors who have invested in the Silesian Voivodship (the following criteria were accepted: an investor’s country of origin, profile of their business operations, industry, a company’s size, an amount of capital invested),
– to identify the objective and subjective criteria underlying the investment attractiveness and their reference to the Silesian Voivodship,
– to find out the place of the Silesian Voivodship in the ranking of attractiveness, compared to other Polish voivodships,
– to describe the strengths and weaknesses of the Silesian Voivodship, compared to the other voivodships, when it comes to attracting foreign investments,
– to identify the opportunities and threats that foreign investors face when they want to start doing business in the Silesian Voivodship,
– to identify the importance of the image projected by the Silesian Voivodship in managing the investment attractiveness of this region,
– to identify the role of the Katowice Special Economic Zone in attracting foreign investments,
– to describe the role of local government authorities in the voivodship, poviats, communes and other institutions when managing the investment attractiveness of the region in question.

The methodical objectives included:

– review of the existing measures of investment attractiveness and creation of the authors’ own base of measures for evaluating investment attractiveness of a given market, which can be used in direct research, critical review of the research methods and techniques, which can be used in direct research into the investment attractiveness of the Silesian Voivodship.

Spis treści ebooka Investment attractiveness of the Silesian voivodship

Introduction 7

Chapter I. The region’s investment attractiveness – theoretical and methodical issues 11

1. Definition and measurement of the region’s investment attractiveness 11
2. Methodical background for the research into the region’s investment attractiveness 20
3. Direct research and description of the research sample 25

Chapter II. Potential investment attractiveness of the Silesian Voivodship 31

1. The scope of the taxonomic analysis 31
2. Presentation of the results of analysis with the application of Z. Hellwig’s taxonomic measure of development 33
3. Conclusion 60

Chapter III. Real investment attractiveness of the Silesian Voivodship 62

1. Description of the Silesian Voivodship 62
2. FDI inflow to the Silesian Voivodship 67
3. Institutions affecting the climate for foreign investments 73

Chapter IV. Perceived investment attractiveness of the Silesian Voivodship – experts’ opinions 83

1. Criteria for and methods of managing the region’s investment attractiveness 83
2. Evaluation of investment attractiveness factors for the Silesian Voivodship 89
3. The role of promotional activities in developing investment attractiveness of the Silesian Voivodship 94
4. Motives and experiences connected with the expansion of foreign companies in the Silesian Voivodship 97
5. Why Katowice? – results of the workshop entitled „Investment promotion of Katowice in the context of the Silesian metropolis” 101
6. Recommendations on how to improve investment attractiveness of the Silesian Voivodship 107

Conclusion 111
Bibliography 115
List of figures 121
List of tables 122
Appendix 127